One of the small details that Dr. Jackson pays attention to is the office furniture.
Most specifically, the dental chairs.
Dr. Jackson: When I went out to look at dental equipment, I decided that I wanted to make sure that I had lasting, good quality dental equipment, so I got what’s called A-dec dental equipment. I went out to pick out what would be best for me; functionally working throughout the office. On that trip, I saw them actually making the dental chairs and I asked the salesperson, “Can you put my logo on these chairs?” He said, “You know, it’s never really been done. We’ve kind of sort of talked about it and it just hasn’t happened.” I said, “Well, I want to do it.”
I do embroidery for myself and my family just as a fun thing. It’s a hobby of mine. I got the opportunity to work with the dental chair company to put my logos on the chairs just as a little extra customization and to let my patients know that I want to make sure that they have the best and I want to make sure that they know that I’m part of the community and Murfreesboro Family Dentistry is here to stay.